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Well done, SWSA

The success of the ski jumps sponsored by the Salisbury Winter Sports Association (SWSA) this year was not only the result of hard work and dedication on the part of many volunteers, but also courage and unbending resolution to have the jumping hill groomed despite a general lack of support from Mother Nature.The winter carnival the first weekend of February, then the Jumpfest Feb. 10, 11 and 12, needed to have plenty of snow made in order to accommodate the jumpers. This meant SWSA volunteers making snow again and again over weeks in the face of warm weather, and even rain, that kept taking away the snow they created when the temperatures dropped. They persevered, to their credit, and a great time was had by all. Congratulations to SWSA and to all those jumpers who inspire the rest of us to think about taking part in some winter sports, if not to take the step of becoming airborne as they do. While those who have to drive to work or decide whether to close the schools are just as glad not to have the kind of snow this region experienced last winter, the lack of snow is very challenging for businesses that welcome visitors who make this area a destination when there’s at least some snow each winter: ski areas, inns and motels, restaurants, even the movies. Also affected are those who plow snow and clear property so people can get around safely. Remember to support those businesses as much as possible that are experiencing losses due to the dearth of snow this year. Being dependent on the cooperation of the weather, as many businesses are in this rural area, means lost revenues and higher expenses when such a relatively warm and snowless winter occurs. Of course, that can change before the winter is over, but it may be too little, too late for winter sporting enthusiasts and those businesses that serve them.

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